Brand Management Back-office Specialist

Data di pubblicazione: 6 ott 2026

Sede di Lavoro: Verona, VR, IT

Società: Volkswagen AG

Description

The task of the Brand Management Back-office Specialist is to support the Brand Manager in her/his activities and in managing the relation with the brands of the VW Group and the internal FS stakeholders.

 

Role and duty – core business

The Brand Management Back-office responsibilities are:

  • Support the development and implementation of Financial campaigns, interacting with other offices for portfolio management products;
  • Configuration of the financial offer with a specific focus on the testing phase;
  • Preparation of the legal disclaimers for the advertised offers;
  • Follow the control phase and monitor the progress of campaigns;
  • Collect and analyze the needs of the Field Force regarding the offers in place 
  • Forecast analysis regarding the penetration rate on deliveries and incoming orders for channel and financial product;
  • Support on budgeting and spending analysis related to the campaign business;
  • Support the Brand Manager in the development and implementation of international and local projects / growth plans (e.g. GO2025 Plans, new model launches, etc.);
  • Support the Brand Manager in preparing presentations and other relevant documentation used in meetings, etc.
  • Reporting preparation and development (e.g. General Business Reporting).

Competences

  • Bachelor Degree;
  • Advanced capacity in business analysis;
  • Excellent knowledge of Excel and PowerPoint;
  • Knowledge of SAS System and Power BI as a plus;
  • Avaiable to business travelers

 

Personal flairs

  • Good relational and analytical skills;
  • Proactivity and problem solving attitude;
  • Focused on achieving the goal;
  • Stress management
  • English required